28 Jul, 24
Announcementso3icl

Raya Auto and Shift EV Announce Unprecedented Strategic Lithium-Ion Battery Supply Partnership

Raya Auto, a subsidiary of Raya Holding for Financial Investments and a prominent player in the e-mobility industry in Egypt, has announced a strategic battery supply partnership with Shift EV, an electric mobility startup specializing in battery manufacturing and fleet electrification. Under the partnership, Shift EV shall supply locally produced lithium-ion batteries to power Raya Auto’s light e-mobility products.

The partnership between the two manufacturers, Raya Auto and Shift EV, marks the first regional alliance capable of deep localization of electric mobility technology as Egypt moves towards expanding its industrial base. Both companies intend to expand their partnership across a range of EV products over the next few years.“As a market leader, we are committed to providing premium e-mobility products and are always eager to deliver higher performance, quality, and functionality to our customers. Partnering with Shift EV as a technology partner for our products enables us to upgrade our premium products with lithium-ion batteries—proudly made in Egypt,” said Mohamed Elnaggar, CEO of Raya Auto.

“Our mission is to electrify mobility, and partnering with Egypt’s largest e-mobility OEM is a strategic milestone for Shift EV. We are thrilled to form the first manufacturing alliance in MENA with innovation and full localization as a driving mission,” stated Aly Eltayeb, co-founder and CEO of Shift EV.

Established in 2018, Raya Auto is the Egyptian market leader in the light e-mobility segment, with thousands of units delivered each year from its local production facilities, a nation-wide distribution network, and after-sales facilities. Raya Auto invests in top-notch car assembly capacities, introducing electric vehicle technology, and advancing electric mobility options to the Egyptian market in cooperation with other industry leaders across the world. The company strives to provide an exceptional customer experience through reliable, environmentally friendly, and efficient electric vehicle solutions, fostering the adoption of electric vehicles, promoting sustainability, and reducing carbon emissions.

Shift EV is the leading fleet electrification platform in emerging markets and the largest battery pack manufacturer in MENA. Shift EV electrifies fleets with its proprietary electro-fitting technology using its in-house-designed and manufactured battery packs. Shift EV was founded by a group of battery and automotive veterans with 500 MWh/year in battery production capacity. Shift EV’s investors include category-leading investors like Union Square Ventures, Algebra Ventures, and others.
Raya Auto has recently unveiled a new collaboration with XPENG, aiming to bring a range of cutting-edge electric vehicles with European specifications to the market. The launch of these vehicles is scheduled for H1 of 2024.

08 May, 24
Announcementso3icl

Danone Egypt converts 50% of its fleet to Electro-fitted trucks in partnership with Shift EV

As part of its ongoing commitment towards environmental sustainability, Danone Egypt announces a strategic partnership with Shift EV, leading the way towards a more sustainable future by converting 50% of its distribution fleet to electro-fitted refrigerated trucks!

This initiative marks an important milestone in Danone Egypt’s sustainability strategy, by leading the way towards a more sustainable future, reducing carbon emissions, and converting 50% of its distribution fleet to electric power. The project aims to reduce carbon emissions by more than 6,000 metric tons, equivalent to planting 240,000 trees until 2030, and resulting in 70% reduction in operating costs.

During the signing ceremony, Danone Egypt had the honour of welcoming Mr. Ambassador Eric Chevallier, Ambassador of France in Egypt to shed light on circular economy and the role of individuals and companies in leading sustainability.

Mr. Hesham Radwan, General Manager at Danone Egypt stated “As a leading company in the dairy industry, Danone Egypt continues to put its consumers and the community at the heart of its operations; and sustainability is no exception. We strive to develop and improve our operations’ carbon footprint in Egypt and this partnership strongly aligns with our dual purpose and commitment towards business success and environmental and social progress. 

Our vision “One Planet. One Health.” reflects our conviction that the health of people and the health of the planet are interconnected. To deliver on our commitment to this vision, we are focusing on combating climate change by creating long-term plans and new business models in line with the United Nation’s Sustainable Development Goals.”

Danone Egypt and Shift EV’s partnership marks a significant stride in bolstering the Egyptian government’s environmental conservation endeavours. This partnership is geared towards promoting the adoption of clean energy sources, thereby contributing to the reduction of harmful emissions and the overall reduction of carbon footprints in alignment with environmental preservation goals.

09 Nov, 23
Announcementso3icl

Mylerz and Shift EV Agree to Electrify Fleet

November 2023, Mylerz Egypt and Shift EV announced their agreement  to convert the Mylerz logistics vehicle fleet to electric vehicles using Shift EV’s electrofitting technology, after the successful pilot deployment of electrofitted vehicles in Mylerz operations.

Mylerz is a last-mile delivery and fulfillment innovation company, operates in Egypt and North Africa providing high quality and reliable last mile delivery service to ecommerce customers, prioritizing time, effort and money of their customers while delivering their products in a timely manner. Mylerz introduced fast same day delivery for the first time in Egypt, through the use of its proprietary unmatched logistics management technology to ensure transfer of parcels from one entity to the other in a window of 2 to 8 hours. With Mylerz market success, the growth of the fleet capacity while ensuring cost competitiveness and reliability is critical.

“Electrofitting means we can give our vehicles a second, electric life, while reducing our emissions and operating costs, without impacting our fleet uptime” said Samer Gharaibeh, Founder & CEO of Mylerz. “We are thrilled to pioneer the introduction of EVs in ecommerce in the Egyptian market in collaboration with Shift EV – and to extend the lifetime of our fleet while leading on total cost of ownership”.

Shift EV’s electrofitting technology uses an industrial process to convert commercial vehicles from internal combustion engines to electric vehicles using lithium ion batteries manufactured locally by Shift EV at its factory in the 6th of October city, the first in MENA. Electrofitting substantially reduces the operational costs of fleets by up to 80% compared with gasoline, as well as reducing the carbon emissions from the vehicles, thus saving the environment as well as the economy.

“Partnering with Mylerz to introduce EVs in the e-commerce market is a major milestone for Shift EV. Our strategy has always been to enter each market segment with a market leader with a strong vision and a high bar for deployment, that our technology must meet, and that’s exactly what we found in our journey with Mylerz.” said Aly Eltayeb, Cofounder & CEO of Shift EV.

Through this agreement, Mylerz and Shift EV will electrify the former’s fleet in batches over 2023 and 2024, as the fleet expands to support the growth of the e-commerce market.

About Mylerz

Mylerz, is a last-mile delivery and fulfillment innovation company, operates in Egypt and North Africa, launched in 2019, with its proprietary logistics management technology to deliver e-commerce products to customers as fast as same-day delivery. addresses a key market need for its e-commerce customers by providing an end-to-end solution that bundles fulfilment with last mile delivery.

About Shift EV

Shift EV is the leading fleet electrification platform in emerging markets. Using an industrial strength process and a proprietary battery pack, Shift EV can retrofit Internal Combustion Engine (ICE) commercial fleets into an EV in <2.5 hours. Electrofitting unlocks dramatic OPEX savings of 85% and is financed by leading financial institutions as a subscription service. Shift EV is founded by Aly Eltayeb and Amr Helmy, and counts category leading investors like Union Square Ventures, Algebra Ventures and others as its investors.

05 Jun, 23
Announcementso3icl

Nestlé Egypt Partners with Shift EV to Electrify its Logistics Fleet

Nestlé Egypt Partners with Shift EV to Electrify its Logistics Fleet

Nestlé, the world’s largest nutrition, health, and wellness company, in Egypt, announced an electrification agreement with Shift EV, an electric mobility start-up, to convert its logistics fleet to run on electric power using Shift EV’s innovative Electrofitting™ technology, in the first-ever full electrification program in the FMCG market in Africa and MENA. By leveraging Shift EV’s Electrofitting™ technology, Nestlé will help reduce its carbon emissions by extending the life of depreciated fleet vehicles and converting to electric vehicles (EVs), while delivering operational savings.

This agreement comes at the successful conclusion of a pilot deployment of Shift EV’s technology in Nestlé’s operations in what is the first EV deployment in the FMCG industry in Egypt. The agreement lays out the path to electrify fleets with payload capacities between 0.5 and 4 tons, which are critical in sales and distribution activities. The pilot has been supported by Traxl which is another rising Egyptian start-up that is building a trucking platform to help businesses move their goods across Egypt efficiently and reliably while giving different stakeholders visibility across their supply chain. “Leading the change towards a sustainable future, Nestlé is not only committed to reducing its carbon footprint to reach its Net Zero commitments by 2050 but also empowering local start-ups to drive innovation and create a positive impact on society,” said Tarek Kamel Chairman & CEO of Nestlé Egypt & Sudan. “By embracing cutting-edge technologies like Electrofitting™, Nestlé Egypt continues to set the benchmark for FMCGs as the first company in Egypt to make this move. Through these initiatives, Nestlé demonstrates its unwavering commitment to making a positive difference and protecting our planet for future generations.”

“Our mission is to enable global leaders like Nestlé to decarbonize their fleets without sacrificing reliability or cost – and that’s precisely what Electrofitting™ is designed for,” said Aly Eltayeb, Co-founder & CEO of Shift EV. “We are thrilled to partner with Nestlé to scale our deployments in the FMCG market and demonstrate the scalability and impact of our technology with a global sustainability leader like Nestlé.” Nestlé and Shift EV’s electrification partnership marks an important milestone in the deployment of EVs through Electrofitting™ in emerging markets. Vehicles will be electrified in phases in 2023 and 2024 in Egypt, which will set the foundation for a regional expansion.

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